The absence of alternatives clears the mind marvelously. – Henry Kissinger

I’ve remember a marketing study from when I was in school where people actually bought more jelly when the store limited the number of choices to just a few instead of tons of them.

Our lives and goals are served well by simplicity and fewer choices.

What’s something you could simplify for this week?

Same thing for lunch every day?

Set aside your clothes for the week ahead of time?

Deciding now to exercise each morning?

No fried food?

Cut out the sweets?

One thing. Something simple. Remove the alternatives. Clear your mind.

Make it a great day.

Jake

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